Gucci

Tradition meets eclecticism

Founded by Guccio Gucci in 1921 who opened a small leather goods shop in Florence, Gucci is today one of the world's best known luxury brands.

The House became an expression of Italian craftsmanship excellence: quality, attention to detail and innovative design. During the 1970s, Gucci's popularity exploded.

Today, Alessandro Michele, creative director, plays with present and past by revisiting brand icons and historical inspirations. Vintage style and emblematic codes, such as the Double G logo, form the basis of the new sunglasses and eyewear collections.

Lively, romantic, precious, Michele's unique vision has captivated the critics and managed to enchant even the youngest customers.

The new Gucci Eyewear collection presents the evanescent and evocative atmospheres of the 1950s made of music, sensuality and class combining vintage memories, heritage and contemporary design

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